Swarovski Chroma Twist Collection is a Circular Twist Fit for Every Sustainable Queen

All Photos: Courtesy of Swarovski

Known to house some of the finest crystals in the world, Swarovski maintains 130 years of craftsmanship heritage. From the diamond-encrusted hoops to chain-linked bracelets and charms, Swarovski has created and designed some of the most premium earrings and wrist-wear. And it doesn’t stop there. This Spring/Summer 2025, the brand unveils its latest innovation: bi-chrome, reversible jewellery—designed to shift with your mood and elevate any moment. If you’re looking for elegance meets sustainability, look no further. Their vibrant, modern crystals bring sustainability to the spotlight—with a sparkling twist.

Large cushion cuts, lively two-tones and eco-conscious craftsmanship. Swarovski's latest launch is a luminous ode to its Austrian roots. The Chroma Twist collection consists of 6 innovative pieces crafted from low impact materials, recycled metals and ‘ReCreated Crystals’. In collaboration with London’s Centre for Sustainable Fashion at the University of the Arts, the collection merges sparkling design with circular principles. Inspired by Austria’s own Circular Design Framework, global creative director Giovanna Engelbert reimagines luxury through a lens of longevity, crafting a process that’s as intentional as it is radiant.

The Chroma Twist collection is where timeless design meets future-forward innovation. These six statement-making pieces—three necklaces, a sculptural cuff, and a cocktail ring—are destined to become heirlooms in the modern jewellery vault. With their stained, sparkling crystals and rotating bi-chrome finish, each piece shape-shifts with the light, mood, or moment. Its versatility redefined—bold enough for the red carpet, yet refined enough for every day.

Plated in a radiant gold-tone finish, The Drop Earrings dazzle with cushion-cut stones that shift from blue to pink at the flick of a wrist. These reversible stunners offer effortless coordination, no matter your outfit or occasion. Looking to complete the look? The Pendant is your go-to. Set in a sleek bezel and framed with baguette-cut crystals, it mirrors the same colour-transforming magic—twisting from blue to pink in a single turn.

The Strand Necklace is a true showstopper, designed with versatility at its core. It transforms from a crystal-scattered chain into five individual bracelets, offering endless styling potential. With its magnetic links, the piece shifts effortlessly from a long strand to a choker or crew-length necklace—adapting from green to pink with ease. Elegant yet engineered for comfort, it’s a shining example of Swarovski’s signature savoir-faire and modern craftsmanship.The Strand

Swarovski’s ‘ReCreated Crystals’ project makes sure no gem goes to waste. Instead of tossing broken crystals, they’re melted down and transformed into new pieces that look just as flawless as the originals. This approach, part of the Chroma Twist collection, pairs recycled materials with thoughtful craftsmanship, showing how Swarovski is quietly raising the bar for sustainable jewellery.

The Collection