inDrive Teams Up with Mpho Popps and Skhumba to Promote Transparent, Fair Pricing in Daily Mobility

Global mobility and urban services platform inDrive has launched a new South African campaign to highlight how upfront pricing brings stability, choice, and fairness to families navigating rising living costs.

With fuel and grocery prices fluctuating and transport inflation creating uncertainty, many South Africans are searching for reliable ways to plan their daily expenses. inDrive’s unique model allows riders and drivers to agree on fares before a trip begins, eliminating surge pricing and hidden fees.

“While essentials continue to rise unpredictably, inDrive provides a fair alternative, helping families plan with confidence in an unpredictable economy,” the company said. To bring the message home, inDrive has partnered with acclaimed comedians and fathers Mpho Popps and Skhumba, both of whom relate to the realities of managing household budgets.

For both comedians, backing inDrive comes naturally because of its transparency and honesty. “For me, inDrive makes sense because it’s all about fairness and being upfront. You see the price, you know what you’re paying—no funny business. That honesty and transparency? That’s exactly why I can back them,” Mpho Popps noted.

“Yazi what I like about inDrive, it’s not just a ride app, it actually puts people first. It’s straight up, no tricks, just a fair way of doing business. That’s the kind of thing I respect, and honestly more companies must learn from that,” Skhumba added.

By collaborating with trusted local voices, inDrive reinforces its mission to challenge injustice in mobility, ensuring that both riders and drivers benefit from fairness, transparency, and stability, even when the economy is anything but predictable.